Privacy Policy

Privacy Policy for Blindly, Inc.

Effective Date: April 1st, 2025

1. Introduction

Welcome to Blindly! At Blindly, Inc. (“Blindly,” “we,” “us,” or “our”), we take your privacy seriously. This Privacy Policy explains how we collect, use, share, and protect your personal information when you use our websites, mobile applications, events, and other services (collectively, our “service”). We encourage you to read this Policy carefully.

1.1. Legal Entity & Contact Information

• Name: Blindly, Inc.
• Mailing Address:

Blindly, Inc.

Michael Fried

167 Madison Avenue

Ste 205 #501

New York, NY 10016

• Email: info@blindly.app

By using our service, you agree to the collection, use, and disclosure of your personal information as described in this Privacy Policy.

2. Where This Privacy Policy Applies

This Privacy Policy applies to all of Blindly’s U.S.-based websites, apps, events, and other services that reference or link to it (collectively, the “service”). We currently operate only within the United States (covering all 50 states). If we expand to other jurisdictions, we may update this Policy to comply with local laws and regulations.

3. Data We Collect

We can’t help you find meaningful connections without collecting certain information about you. Below, we outline what we collect and why.

3.1 Information You Provide

• Account & Profile Data: Full name, phone number, email address, date of birth, age, height, religion, approximate location, and (if you grant permission) access to your device contacts and notification preferences; gender, sexual orientation, gender preference, interests, and responses prompts in your profile are all included, but not an exhaustive list of “Profile Data”.
• Content: When you use our service, you may post photos, videos, audio, text, and other types of content, such as your chats with other members.
• Photo/ID Verification: We may request photo verification through Apple’s verification code. In some cases, we will request ID scans to confirm your identity and ensure only real, adult users join Blindly.
• Sensitive Data: Some of the data you provide (religion, orientation, health info like height, ID documents) may be considered sensitive under specific laws. By providing this data, you agree we can process it as described in this Policy.
• Payment Information: If you buy premium subscriptions or make in-app purchases, we collect payment information processed through third-party services (Stripe, Apple, Google). We do not store your full card details; these are handled by the payment processor.
• Customer Support Data: When you contact us, you provide us with information that may be necessary to help address your inquiry. Other people may also submit queries or reports involving you. Finally, our moderation tools and teams can collect additional data as part of their investigations. Where legally allowed, we can also receive information about suspected or convicted bad actors from third parties as part of our efforts to ensure our members’ safety and security.
• Social Media Data: You may decide to share data with us through your accounts on other platforms (e.g., Apple or Google), for instance if you decide to create and log into your account via these platforms or if you decide to upload data such as photos or playlists onto our service from these platforms.

3.2 Automatically Collected Data

• Usage & Device Data: We collect details about how you interact with our service (e.g., clicks, pages viewed, match actions) and technical information (e.g., IP address, device type, OS, crash data). This helps us personalize your experience and improve our service.
• Cookies & Tracking: We use cookies, pixels, and other tracking technologies to recognize you, personalize your experience, and serve targeted ads. Third parties may place cookies on your device for analytics and advertising.

3.3 Data Collected With Your Permission/Consent

• Location Data: We may collect your approximate location (not continuous GPS tracking) for suggestions and matching. You can disable location access at any time in your device settings. If you decline permission, features that rely on precise geolocation may not be available to you.
• ID Data: You may provide us with a copy of your government-issued ID to help us check that you’re who you say you are.

4. How and Why We Use Your Data

Our main goal is to create a safe, meaningful, and enjoyable experience for you. Here’s how and why:

4.1. Account Setup & Verification: We use your data to create and maintain your Blindly account, verify your identity, and keep your profile accurate.

4.2. Service Delivery & Improvement: We use your personal information to recommend matches, suggest potential connections, and improve our algorithm and features.

4.3. Payments & Subscriptions: Payment data is used to process premium subscriptions or in-app purchases. Sensitive payment info is handled by Stripe, Apple, or Google.

4.4. Safety & Verification: We require photo/ID verification to ensure genuine profiles. We store banned-user data to prevent re-registration of accounts that violate our policies.

4.5. Analytics & Research: We analyze usage trends and user behavior to improve our service, develop new features, and enhance security.

4.6. Marketing & Communications: We may send you promotional emails, texts, or push notifications. You can opt out at any time through your account settings or by contacting us.

4.7. Advertising & Targeting: We share hashed user data with ad partners for targeting and retargeting campaigns to show you more relevant ads.

4.8. Legal Compliance & Protection: We may keep or disclose data if we believe it’s necessary to comply with law, protect our rights, or address security/fraud issues.

5. How We Share Data

Some of your information may be available to other members on the Service (e.g. Profile Data) for the purpose of finding matches. We only share your personal information for other purposes when necessary, such as:

5.1. With Other Users: Certain parts of your profile (Profile Data) may be visible to others on Blindly. If someone submits a report involving you (such as a claim you violated our Terms of Use), we may let the reporter know what actions we took, if any, as a result of their report. The same applies if you submit a report involving another member.

5.2. Service Providers: We use reputable third parties for hosting (e.g., Amazon AWS), payment (e.g., Stripe, Apple), analytics, notifications, and more. They only access your data to provide specific services on our behalf.

5.3. Advertising Partners: We share hashed or pseudonymous data with advertisers to place and measure ads. These partners adhere to confidentiality obligations.

5.4. Legal Requirements & Protection: We may disclose data to comply with legal obligations (e.g., subpoenas or court orders), protect our users or our service, or enforce our agreements.

5.5. Business Transfers: If Blindly is involved in a merger, acquisition, or asset sale, your data may be transferred to the acquiring entity.

6. Data Retention & Deletion

We keep your data only as long as necessary for the reasons described in this Policy or as required by law:

6.1. Account & Profile Data: Stored as long as your account remains active. After account deletion, data is retained for up to 90 days before permanent deletion.

6.2. Messages & Match History: Retained while your account is active. If you delete your account, chat logs are kept for 90 days for moderation/safety, then permanently deleted.

6.3. Device Usage & Analytics: Kept for 2 years to support product development and ad targeting.

6.4. Legal & Safety Data: To protect the safety and security of our members, we implement a safety retention window of three months following account closure or one year following an account ban. During this period, we keep your data to investigate unlawful or harmful conducts. The retention of data during this safety retention window is based on our legitimate interest as well as that of potential third-party victims. We maintain limited data to comply with legal data retention obligations: in particular, we keep transaction data for 10 years to comply with tax and accounting legal requirements, credit card information for the duration the user may challenge the transaction, and “traffic data” / logs for one year to comply with legal data retention obligations. We also keep records of consents members give us for five years to comply and evidence our compliance with applicable law.

6.5. Grace Period: There is a 90-day grace period following account deletion in case you change your mind. After that, deletion is permanent.

7. Your Rights & Choices

Depending on applicable U.S. privacy laws, you may have certain rights regarding your personal information:

7.1. Access & Correction: You can request to access or correct your data by emailing info@blindly.app.

7.2. Deletion: You can request deletion of your data, subject to legal and security exceptions. Once your account is deleted, we will remove your data according to our retention timelines.

7.3. Opt-Out of Marketing & Location: You can opt out of marketing emails and texts by following the unsubscribe link or contacting us. You can also disable location access in your device settings.

7.4. No EU/UK Users: As of now, Blindly is only offered in the U.S. If we expand internationally, we will update this policy to address additional legal requirements.

7.5. Consent Withdrawl: Right to withdraw a consent you’ve given us to process your personal data for a specific purpose.

8. Children’s Privacy: 

Blindly is strictly for individuals 18 years or older. We use ID verification to prevent minors from creating accounts. If you suspect someone under 18 is on our service, please email info@blindly.app so we can investigate.

9. Policy Changes:

We may update this Privacy Policy from time to time as our service evolves or as laws change. If we make significant changes, we’ll notify you via email or in-app before the changes take effect. The latest version of this Privacy Policy will always govern our use of your data.

10. Contact Us

If you have any questions, concerns, or requests related to your personal information, feel free to contact us:

• Email: info@blindly.app
• Mailing Address:

Blindly, Inc.

Michael Fried

167 Madison Avenue

Ste 205 #501

New York, NY 10016

Thank you for choosing Blindly. We’re excited to help you find genuine connections and appreciate the trust you place in us to protect your data. Enjoy your journey on Blindly!

Copyright © 2025. Blindly, Inc. All rights reserved.

CCPA Privacy Notice Addendum (For California Residents)

This California section supplements our Privacy Policy and applies solely to California consumers (excluding Blindly’s personnel). It describes how we collect, use, and disclose personal information under the California Consumer Privacy Act (“CCPA”), as amended by the California Privacy Rights Act.

1. Personal Information Processing

In the table below, we list categories of personal information we may collect from California residents, as described by the CCPA, along with their sources, potential third-party disclosures, and the business purposes for collection. Not all categories apply to every user.

Personal Information Category

Sources (Last 12 months)

Third Parties

Business/Commercial Purposes

Identifiers (e.g., name, alias, IP, email, phone number, ID, driver’s license)

- You (when creating an account, verifying ID)  - Social media (if linking accounts) - Automated collection (device, browser)

- Service providers (hosting, ID verification, payment) - Advertising partners - Fraud prevention vendors

- Account creation/verification - Processing payments - Customer service - Detecting fraud - Serving ads

Personal Records (per CA statute) (e.g., name, phone, credit card)

- You (signup, premium purchases) - Payment processors (Stripe, Apple, Google)

- Payment processors (billing, refunds) - Hosting/IT for storage

- Handling subscriptions - Dispute resolution - Auditing & compliance

Protected Classes (e.g., age, religion, orientation)

- You (profile fields) - Social media (photos, if synced)

- Service providers (hosting, analytics) - Fraud prevention (only if necessary)

- Matching features - Personalizing experience - Ensuring users are 18+

Commercial Information (purchases or histories)

- You (premium features) - Payment processors

- Payment processors (transaction data) - Analytics providers

- Subscription management - Usage analytics - Fraud detection

Biometric Info (photo verification, ID scans)

- You (voluntary ID/photo verification)

- Verification partners (Apple, etc.) - Fraud prevention vendors

- Ensuring authentic profiles - Preventing fake accounts

Internet/Network Activity (browsing, app usage, ads)

- Automatic logs (device, browser) - Ad/analytics partners

- Analytics services - Advertising networks - Hosting providers

- Personalizing features - Serving relevant ads - Understanding app usage

Geolocation (approximate)

- Your device (with permission)

- Analytics providers - Hosting/IT services

- Suggesting local matches - Improving location-based features

Audio/Visual (photos, profile images)

- You (uploading pictures) - Social media (if synced)

- Hosting providers (storage) - Fraud prevention - Moderation services

- Displaying profile pics - Verifying ID - Policy enforcement and moderation

Professional/Employment

- You (if you voluntarily share it in your profile)

- Service providers (hosting) - Possible HR vendors (only if applying for a position at Blindly)

- Profiling if you share job info - Potentially for HR if you apply to Blindly

Inferences (preferences, behavior)

- Derived from usage and data above

- Analytics - Advertising partners

- Better match recommendations - Personalizing ads - Site improvements

Messages (contents of chats)

- You and other users when chatting

- Service providers (hosting, moderation)

- Delivering chat features - Investigating violations - Safety & compliance

Sensitive Personal Information

Some information is considered “sensitive” under the CCPA, such as your religion, orientation, or biometric data. Blindly only uses this information to deliver and improve the service, verify identities, and protect user safety.

2. Data Retention

• Account Closure: Once you request to delete your account, we will begin the deletion process and remove your personal information within 45 days, unless an extension is necessary, in which case we'll notify you. Some residual data may be retained for up to 90 days to accommodate backup systems, legal obligations, or security needs.
• Safety & Moderation: To maintain a safe community, we may retain data related to banned accounts, chat history, or flagged content for up to 90 days, or longer where required by law or for fraud prevention, abuse investigations, or enforcement of our Terms of Use.
• Legal/Compliance: Certain information (e.g. transaction records, consents) may be retained for up to 7 years to meet legal, regulatory, tax, or financial recordkeeping obligations, even after your account is deleted.

3. California Consumer Rights

3.1. Right to Know/Access: Request details about our data collection and processing over the last 12 months, including categories of personal information and how it’s used or shared.

3.2. Right to Correct: Ask us to correct inaccurate personal information.

3.3. Right to Delete: Request deletion of your personal information (with legal exceptions).

3.4. Right to Opt Out of Sale/Sharing: If data-sharing is considered a “sale” or “sharing” (for cross-context behavioral ads), you can opt out. Blindly may share hashed or pseudonymous data with advertisers, but we do not sell your data in exchange for money.

3.5. Right to Non-Discrimination: Exercising your rights will not result in different prices, services, or reduced quality.

How to Exercise These Rights

• Submit a Request: Email us at info@blindly.app with “CCPA Request” in the subject line. Specify if it’s a request to know, access, correct, delete, or opt out.
• Verification: We may require additional details (e.g., your Blindly login email, ID confirmation) to verify identity.
• Authorized Agents: You can designate an agent. We may require proof of authorization.

4. No Financial Incentives

We do not currently offer financial incentives or price differences in exchange for the sale or sharing of your personal information. If that changes, we’ll update this Addendum.

5. Contact for More Information

• Email: info@blindly.app
• Mailing Address:

Blindly, Inc.

Michael Fried

167 Madison Avenue, Ste 205 #501

New York, NY 10016

Last Updated: April 2, 2025

This Addendum is part of our Blindly Privacy Policy. Refer to the main Policy for more details on how we collect, use, store, and protect your personal information.

Consumer Health Data Privacy Policy

This Consumer Health Data Privacy Policy supplements our general Privacy Policy and is intended for residents of Washington and Nevada.

Collection and Use of Consumer Health Data

We do not believe we collect “consumer health data,” and we do not use any data we collect to identify or make inferences about your past, present, or future physical or mental health status. However, because “consumer health data” is defined broadly in some jurisdictions, information we may collect from or about you could potentially be considered “consumer health data” under those laws. Like other data we collect, the primary reason we use this information is to provide our service to you and help you connect with other members through the Blindly platform.

How We Disclose Consumer Health Data

We may share consumer health data with the following categories of third parties when necessary for the purposes described above:

1. Other Users: You share information with other users whenever you voluntarily disclose information on the Blindly service for others to see (for example, your public profile).
2. Service Providers: We share information with vendors who help us operate our service. They provide services such as data hosting and maintenance, customer care, and security operations.
3. Affiliates: We may share information with affiliates who assist us as service providers in data processing operations, such as data hosting, maintenance, customer care, data security, and combating spam, abuse, or fraud.
4. Parties to a Corporate Transaction: We may disclose your information in the event that Blindly is involved, whether in whole or in part, in a merger, sale, acquisition, divestiture, restructuring, reorganization, dissolution, bankruptcy, or other change of ownership or control.
5. Law Enforcement Authorities / Legal Processes: We may disclose your data to:
   1. Comply with a legal process, such as a court order, subpoena, search warrant, or other legal requirement.
   2. Assist in the prevention or detection of crime.
   3. Protect the safety of any person.
   4. Establish, exercise, or defend legal claims.

Your Rights

You can exercise your privacy rights under applicable law by submitting a request to our customer care team at Blindly Support - info@blindly.app.

This Consumer Health Data Privacy Policy is effective as of April 2, 2025. For more information, please visit our Privacy Policy.